Neurocreative Productions: Understanding the emotional effects of colour and craft
Brand new research reveals how colour can drive campaign and emotional effectiveness.
Saddington Baynes’ Head of Insights, Callum Gould presents the science of colour. Launching brand new research, he will reveal the impact of colour and what visual hues drive campaign and emotional effectiveness.
Saddington Baynes are world-leading specialists in neurocreative CG production, on a mission to craft the most sensational, believable and evocative imagery.
Collaborating with neuro-specialists CloudArmy, Saddington Baynes are pioneering how adland approach creative development, production and marketing.