THE METAVERSE: What it is and how to use it
How media companies should be approaching The Metaverse to gain a stake in its potential future.
The Metaverse is an emerging real time digital environment and new content creation model where people engage in massive shared entertainment, social and cultural experiences.
The Metaverse is an overhyped capitalist fantasy with no unified vision fuelled by Silicon Valley tech egos and reliant on the mass market adoption of Virtual Reality goggles.
There is no doubt that the Metaverse divides as much as it excites opinion. Look beyond the buzzword, learn what the Metaverse is, why it is worth exploring and how media companies should be approaching it today to gain a stake in its potential future.
Moderated by Alistair Maclean-Clark – CEO LightForge Academy / Prox & Reverie
Speakers:
Richard Coates – Head of Engineering, Byte
Rhys Hancock – Co-Founder Metavision (ITV)
Martin Taylor – Director, Prox & Reverie / Reality Engineer
Sophie Trainor – Head of Marketing, Prox & Reverie
{images Prox & Reverie]
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