Karen Boswell

Karen Boswell

Karen Boswell – Chief Experience Officer, EMEA, VMLY&R

 Karen is the EMEA Chief Experience Officer. Karen is responsible for developing VMLY&R’s CX capability in the EMEA region and growing clients’ engagement.  

 She drives the creation of world-class consumer engagement experiences and platforms at the intersection of technology, creativity, and culture to create connected brands. 

 Karen previously held roles as Head of Innovation at Adam&EveDDB and Global Client Lead at AKQA. She is also the founder of tech start-up THEI.A Cognition. She has worked across some of the industry’s most innovative campaigns including Waitrose’s ‘Live from the Farm’, Marmite’s ‘Gene Kit’ and the ‘Social Collection’ for M&S.  

She was one of the 2016 IPA’s Women of Tomorrow and one of Google’s ‘Top 10 Female Creatives to Watch’ in 2017 and 2018. 

Sessions with Karen Boswell

Gerety Talks Christmas Ads

Dec 08 2021
12:00 - 13:00